Monday, April 15, 2013
RTBlog
At the end of a sports season, the league's top performer receives an MVP award. In the advertising world, isn't it time we started to recognize the MVA (Most Valuable … Read the whole story
Facebook ad partner Spruce Media on Monday announced integrating Nielsen's Online Campaign Ratings to help clients measure the effectiveness of Facebook campaigns. The company … Read the whole story
Cloud-based payment processing solutions provider i2c has partnered with Aerocash, a payment card and loyal program manager, to create i2c Engage. The "real-time loyalty … Read the whole story
- COMMENTARY
A hundred emails are sent, and 95-98 of them get delivered. 30-40 are actually seen, 10-15 of those on a mobile device. 5-15 of … Read the whole story
