RTBlog
by Tyler Loechner, Staff Writer
After back-to-back months of increases in spend and impressions, both the global and U.S. RTB markets dipped in April, according to data from Rubicon Project's real-time marketplace app. On the … Read the whole story
by Mark Walsh
Mobile ad network Millennial Media on Monday announced expanding operations to Japan with the opening of a new office in Tokyo. Heading the office … Read the whole story
by Laurie Sullivan
Omnicom Media Group's Resolution Media on Monday will introduce the digital behavior analysis tool and method it calls ClearTarget, which resembles the composition of … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
When it comes to mobile commerce, small businesses sometimes can benefit from bigger back-end technologies. I recently caught up with the person who leveraged … Read the whole story