RTBlog
by Joe Mandese
There's a war being waged for control over the marketing stack, and RadiumOne has opened the latest salvo, unveiling a new platform it claims will "unlock the power of big … Read the whole story
by Tyler Loechner
Over 40% of Canadian agencies will "allocate half or more of their ad spend to programmatic buying in 2013." The 41% figure comes from … Read the whole story
by Erik Sass
Advance Digital has partnered with Echo to provide a digital infrastructure to encourage audience engagement and enable social sharing at its 12 local media … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
At Tech For Direct in New York this afternoon, Anthony Katsur, CEO, Maxifier, gave six reasons how programmatic premium differentiates itself from real-time bidding … Read the whole story