RTBlog
If you're old school like me, you are no doubt familiar with the "five Ps of marketing." If you're not familiar with them, don't worry, they're ancient history and are … Read the whole story
Milwaukee Brewers marketer Caitlin Moyer has quite a job ensuring social media does not reveal too much or cause controversy since team members tweet … Read the whole story
At the MediaPost Brand Marketers Summit, Milwaukee Brewers marketer Caitlin Moyer said that once a brand starts to respond to social media conversation and … Read the whole story
RTB.com has officially launched with all eyes on mobile real-time bidding aimed at smartphones and tablets in the premium ad space. The focus now … Read the whole story
AOL is readying a reader to fill a void left behind by Google. Now in beta, reports expect the launch of AOL Reader for … Read the whole story
AEG Global's Scott Carlis said the trick about marketing is to monitor conversation and sentiment and be in position to capitalize on a marketing … Read the whole story
Using either a desktop camera or a touchscreen, smooch-senders' real kisses are captured and digitized. Senders enter the name, destination and email address of … Read the whole story
- COMMENTARY
Big Data and real-time marketing channels, ironically, may force companies to face their own humanity and think harder about what it means to relate … Read the whole story
