RTBlog
by Tyler Loechner, Staff Writer
I've done real-time online auctions myself at QuiBids (warning, you will spend too much time on that site), but that's still the human controlling 100% of their actions. What if, … Read the whole story
by Tyler Loechner
Ever wondered how consumers feel about retargeting? Adroit Digital teamed up with Toluna to poll 500 people on the subject, and some of the … Read the whole story
by Laurie Sullivan
Adobe Systems has released an updated version of its social media platform, allowing marketers to predict the effectiveness of posts before they are published. … Read the whole story
by Tyler Loechner
ChoiceStream this week released their July Audience Cost Calendar (which consists of data from June), a report that looks at segments trading programmatically and … Read the whole story
COMMENTARY
by Jeff Green
I wouldn't be writing this if I wasn't so confident in the European market's ability to obtain power and leverage in the online advertising … Read the whole story
COMMENTARY
by Chris Marentis
Hashtags on Twitter, Tumbler, and Google+ and now Facebook, are becoming a powerful tool in a marketer's multichannel arsenal -- particularly given their effectiveness … Read the whole story