On a day when one online video ad network (YuMe) is expected to go public, and a day before another (Tremor Video) reports its … Read the whole story

Video is a no-brainer for companies wishing to drive audience engagement and revenues, be they advertisers, publishers or technology companies. So how can publishers … Read the whole story

V12 Group officially rolls out Launchpad Wednesday, a hosted platform that automates the ability to find new customers based on the company's existing customer … Read the whole story

Mobile Marketing Watch today posted an article called "The Rise of Mobile RTB." The article writes, "...a fair argument can be made that mobile … Read the whole story

In a hyper-competitive, hyper-connected world where people jump from channel to channel and device to device, finding the right high-value consumers has become the … Read the whole story