RTBlog
by Tyler Loechner, Staff Writer
"When you get beyond 3,000, God knows what's in there. It must be horrifying." -Doug Conely, VP of product strategy and operations, Exponential Interactive. Currently my favorite quote. That
quote … Read the whole story
by Tyler Loechner
Mixpo, a Seattle-based video advertising provider, is expected to today announce VideoVerify, a tool meant to identify suspect domain and network activity in a … Read the whole story
by Mark Walsh
With the rise of programmatic trading, digital advertising has become more reliant on automated systems and technology than ever before. With that in mind, … Read the whole story
by Karlene Lukovitz
Mondelez International has signed a global partnership with Twitter to deliver real-time marketing solutions. Twitter will have dedicated teams for Mondelez in the U.S., … Read the whole story
by Laurie Sullivan
IBM, known for designing intelligent computer hardware and software, and building middleware technology to merge disparate data that runs manufacturing supply chains, will now … Read the whole story
COMMENTARY
by Travis May
Everyone knows that ad technology is a remarkably fragmented and complex industry. As the Lumascape shows, the ecosystem is filled with small companies focused … Read the whole story