RTBlog
by Tyler Loechner, Staff Writer
Digital media company Catalina has created a mobile commerce app featuring real-time coupon offers for grocery shoppers. I've had the idea of an ad exchange of grocery stores in pop … Read the whole story
by Joe Mandese
Turn is the biggest and fastest-growing of the major DSPs, or demand-side platforms bidding display audience buys for the major agency holding companies, according … Read the whole story
by Tanya Gazdik
Allstate is dropping Mayhem all over Twitter via @Mayhem. Built on spontaneous appearances, @Mayhem will allow fans to interact with Mayhem in a new … Read the whole story
by Mark Walsh
Major League Baseball likes to be on the cutting edge when it comes to adopting the latest mobile innovations. So it's hardly surprising the … Read the whole story
COMMENTARY
by Catharine P. Taylor
Early on Monday morning, at the start of Advertising Week, I came up from the Times Square subway station and walked straight into the … Read the whole story