RTBlog
TMN's unveiling of their native ad offering highlighted the mess of trading options for sellers. Do you stick with the tried and true of direct sales? What about the tried … Read the whole story
ChoiceStream on Wednesday announced the launch of Smart Retargeting, a product meant to improve the effectiveness of retargeting. The idea behind Smart Retargeting is … Read the whole story
Publicis' VivaKi on Tuesday announced the additions of Andy Cogbill and Robert Gibbs to the company's Brand Relations division.The pair will report to Mac … Read the whole story
- COMMENTARY
In 2009, when Varick Media Management was spun out of The Media Kitchen and became a stand-alone business managed by its own president and … Read the whole story
- COMMENTARY
I love marketing: the ability to develop a story, weave that story through media and watch it resonate with an audience. The chance to … Read the whole story
A series of recent Facebook changes related to Graph Search, status updates and mobile caught the attention of marketers this week who believe ad … Read the whole story
