Viewability has been the topic of the week here at RTM Daily, with Undertone co-founder Eric Franchi sharing his thoughts earlier in the week and the Media Rating Council then … Read the whole story
PlaceIQ, an audience targeting company that uses location data to find consumers, this week added three new executives to its team. Jason Shao has … Read the whole story
RadiumOne, an advertising software company that helps to automate the media-buying process, has announced the addition of Steve Westly to its board of directors. … Read the whole story
Marking its second acquisition this fall, social media software provider Livefyre just scooped up Realtidbits -- a provider of enterprise-grade social apps. Financial terms … Read the whole story