RTBlog
by Tyler Loechner, Staff Writer
The advertising technology space would be well served in learning a lesson from Aesop, a person that existed long, long before real-time bidding (RTB). The lesson I'm referring to comes … Read the whole story
by Tyler Loechner
The typical Internet user is served 1,707 display ads each month. Counting all Internet users, those display ads are worth $9.8 billion. With only … Read the whole story
COMMENTARY
by Brian Wieser
Long ago, science fiction author Isaac Asimov wrote of three rules, or laws about what robots can or cannot do. Google's latest investments away … Read the whole story
by Laurie Sullivan
Google has made it easier to set up and run Engagement Ads campaigns across device screens on its display network by developing a simple … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
ClickZ has posted an article written by Matt Von der Muhll, managing director APAC at SpotXchange, saying there will be a shake-up in the … Read the whole story