RTBlog
by Tyler Loechner, Staff Writer
With 2014 right around the corner, many programmatic media-buying experts are eager to share their predictions. 2013 was a big year in the space - heck, RTM Daily didn't even … Read the whole story
by Laurie Sullivan
The online advertising industry endured major changes in 2013, such as new creative ad units like native ads. In the coming year, brands will … Read the whole story
COMMENTARY
by Skip Brand
2014 will be a big and exciting year for marketers and there will be winners and losers across the board. The winners will be … Read the whole story
COMMENTARY
by Joe Lavan
While missed KPIs are never a goal, they should be far from a nightmare. It's surprising that so many marketers throw the baby out … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
Advertising Age has posted an article saying data scientists should be on sales calls because "ad tech's complexities require explanations to clients that go … Read the whole story
COMMENTARY
by Max Kalehoff
I acquired some cool new tech gadgets in 2013. Most gadgets were iterative improvements -- like my Macbook Air laptop and an HTC One … Read the whole story