Millennials are giving new meaning to the "always-on" consumer because they are on even when they are supposed to be off. Millennials are apparently spending 18 hours per day consuming … Read the whole story
Social media powerhouse Twitter has officially opened its new East Coast headquarters, and it's not in New York. It's in Cambridge. Twitter Boston tweeted … Read the whole story
Headway Digital, a trading desk, on Tuesday announced its expansion into the European market. The company has opened an office in Barcelona to serve … Read the whole story
"This state-of-the-art technology evaluates hundreds of thousands of signals to determine relevant commercial links for any situation. [Company Product] utilizes proprietary natural-language processing (NLP)-based … Read the whole story
Ad technology provider Ampush on Tuesday announced the appointment of Rick Cotton as its chief revenue officer. Read the whole story
Brands have begun to attribute return on investments for earned media, but what happens when consumers become incredibly responsive to the campaign and the … Read the whole story
Specific Media hired Todd Scallen and Brian Fisher as east coast sales directors. Read the whole story