Rubicon Project officially went public on Wednesday, with CEO Frank Addante and a host of other company execs ringing the bell to welcome "RUBI" to the New York Stock Exchange. … Read the whole story
Centro's SiteScout, a demand-side platform (DSP), on Wednesday announced it has upgraded its software to allow advertisers to buy online video via real-time bidding … Read the whole story
The themes echoed in Charles Dickens' "A Tale of Two Cities" are alive and well in New York and San Francisco today. The major … Read the whole story
Marketron, a broadcast radio advertising software provider, on Thursday announced it has partnered with Jelli, a programmatic ad platform for radio. Marketron will integrate … Read the whole story
The Drum has written an article -- featuring a 4:38 long video of Google, Boehringer Ingelheim, VivaKi, and WFA execs -- saying that "programmatic … Read the whole story
Google is quasi-famous for some of the wittiest April Fools' pranks we see on a yearly basis. Turns out they may not be doing … Read the whole story
We're not sure old girls club is the right way to phrase it, but women do seem to be calling the shots in the … Read the whole story
Rocket Fuel on Wednesday celebrated its six-year anniversary by officially opening its new global headquarters in Redwood City, Calif. The company more than doubled … Read the whole story
Tremor Video on Wednesday announced the appointments of Christine Kubisztal and Kevin Blaine as directors of the company's Midwest and West Coast enterprise sales … Read the whole story
Get ready to see more memes and goofy photos popping up online. Popular image-sharing platform Imgur on Thursday announced securing $40 million in a … Read the whole story