RTBlog
by Joe Mandese
I'm sure many a CEO has tied one on after floating an IPO, but Rubicon Project's Frank Addante did so beforehand. Looking at images of Addante ringing the New York … Read the whole story
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by Tyler Loechner
AOL's Adap.tv on Friday announced a partnership with Integral Ad Science that will blend Integral's tech into Adap.tv's platform. The company announced the partnership … Read the whole story
by Tyler Loechner
Built In, a network of online communities for technology startups, has released its Q1 2014 startup reports. The network tracks digital startups in Chicago, … Read the whole story
by Tyler Loechner
The Interactive Advertising Bureau on Friday named Scott Cunningham vice president of technology and ad operations. Cunningham is SVP of product at sovrn. Cunningham … Read the whole story
by Gavin O'Malley
From others' tweets and conversations to personal follower counts and interactions, Twitter wants users to devote every waking minute to Twitter. To that end, … Read the whole story
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by Richard Whitman, Columnist
The tech giant has hired Wolff Olins CEO Karl Heiselman, who once worked at Apple. The company has plans to possibly double the size … Read the whole story
by Laurie Sullivan
Jay Henderson, global strategy director of IBM Smarter Commerce, describes the work done by the IBM Research Labs as game-changing innovations. The commerce group … Read the whole story
COMMENTARY
by Augustine Fou
As long as brand advertisers and their agencies define ROI as "more ad impressions for lower cost" they will continue to buy cheaper and … Read the whole story