RTBlog
by Tyler Loechner, Staff Writer
Ad fraud is a big problem in digital advertising, but the optimist will say, "Hey, at least they are working on it." That's more or less what Brian Wieser, senior … Read the whole story
by Tyler Loechner
Rocket Fuel on Monday announced the launch of Audience Guarantee, a new way for marketers to buy video ads based on Nielsen Online Campaign … Read the whole story
COMMENTARY
by Scott Neslund, Op-Ed Contributor
Cannes is experiencing an invasion, and it's not from giant alien robots. When I started going to the Cannes Lions festival in 2007, it … Read the whole story
by Joe Mandese
The World Cup is one of the best real-time and global brand sponsorship opportunities, but it seems a brand doesn't need to shell out … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
AdExchanger has posted an article outlining how Comcast could "upset the programmatic TV game," calling the partnership Comcast Spotlight struck with Rubicon Project earlier … Read the whole story
by Tyler Loechner
Paul Caine, the recently appointed CRO of Bloomberg Media Group, has been appointed to Tremor Video's board of directors, the company announced Monday. He … Read the whole story