RTBlog
Ad fraud is a big problem in digital advertising, but the optimist will say, "Hey, at least they are working on it." That's more or less what Brian Wieser, senior … Read the whole story
Rocket Fuel on Monday announced the launch of Audience Guarantee, a new way for marketers to buy video ads based on Nielsen Online Campaign … Read the whole story
- COMMENTARY
Cannes is experiencing an invasion, and it's not from giant alien robots. When I started going to the Cannes Lions festival in 2007, it … Read the whole story
The World Cup is one of the best real-time and global brand sponsorship opportunities, but it seems a brand doesn't need to shell out … Read the whole story
- COMMENTARY
AdExchanger has posted an article outlining how Comcast could "upset the programmatic TV game," calling the partnership Comcast Spotlight struck with Rubicon Project earlier … Read the whole story
Paul Caine, the recently appointed CRO of Bloomberg Media Group, has been appointed to Tremor Video's board of directors, the company announced Monday. He … Read the whole story
