RTBlog
Real-time marketers want to be with it. They want to tweet about the show consumers are watching or send a Facebook message about tonight's event. In short, real-time marketers want … Read the whole story
Business Insider this week announced it has partnered with Rubicon Project to launch a global private exchange for programmatic media trading. It's a multi-year … Read the whole story
- COMMENTARY
If IBM's computer, Deep Blue, can beat chess masters and their follow-up, Watson, can win on "Jeopardy," when can the "premium robot" Sherlock help … Read the whole story
Video ad tech company Tremor Video on Thursday announced the appointment of Manish Jha as president, publisher platforms. He will oversee the company's launch … Read the whole story
- COMMENTARY
What bothers me the most about the online advertising industry is the amount of bullshit we shovel into it. Maybe you can make a … Read the whole story
Marin Software wants to make it as easy and transparent to purchase display and video advertising as it is for search engine marketing. In … Read the whole story
- COMMENTARY
Chief Programmatic Officer -- or CPO -- is a new addition to the c-suite, writes Advertising Age, pointing to the New York Times, Washington … Read the whole story
COMMENTARYWith back-to-school shopping in full swing, there's a flood of new research analyzing the impact and influence of mobile devices on all that shopping. … Read the whole story
