RTBlog
by Tyler Loechner, Staff Writer
If, as they say, a picture is worth a thousand words, then this video is worth about 10,000. Actually, this video is worth 10,000 of something: It's a two-minute video … Read the whole story
by Tyler Loechner
Martini Media on Monday issued the inaugural edition of "The Martini Report," the first edition of which does a deep dive on the "affluent … Read the whole story
COMMENTARY
by Charlene Weisler, Op-Ed Contributor
There is a lot of talk about programmatic moving into television, but there are few industry experts on programmatic and local TV. Magna Global's … Read the whole story
by Tyler Loechner
Demandbase, a retargeting platform for B2B marketers, on Monday announced it has received investment from Salesforce Ventures, Salesforce's corporate investment group. Demandbase has also … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
Business Insider has posted an article arguing that programmatic advertising is "killing creativity in advertising," at least in the traditional sense. Read the whole story
by Tyler Loechner
Demand-side platform (DSP) MediaMath on Monday announced the appointment of Stuart Bartram as Australia and New Zealand country manager, a new position at the … Read the whole story
by Laurie Sullivan
Keek, a 36-second Snapchat-like video social network, will soon begin hosting advertisements in the United States. The site recently took on its first client, … Read the whole story
by Wayne Friedman
The "hits" keep coming for big media companies -- unfortunately with regard to the current stock market woes. Following big losses last week, Wall … Read the whole story
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by Thom Forbes
Amazon has a direct competitor, after all - the $365-billion pound gorilla named Google. En route to becoming the first trillion-dollar company by 2020, … Read the whole story