In its Q3 2014 earnings announcement this morning, AOL revealed that it has earned $626.8 million in revenue for the quarter. Of that $473.4 million, AOL Platforms -- the division … Read the whole story
It did not take too long for AppNexus' plans to combat the apparent rampant ad fraud issues it has to come to fruition. AppNexus, … Read the whole story
Everyone -- especially runners -- loves the New York City Marathon. The same passion can be felt by programmatic and data enthusiasts. Programmatic buyers … Read the whole story
The snowy winter of 2013 was named a culprit by some retailers that didn't meet holiday goals. With the 2014 holiday shopping schedule rapidly … Read the whole story
Some Internet memes rely on added sugar and mysterious ingredients to extend their shelf lives, as we discussed yesterday. Others, such as "Alex from … Read the whole story
Digital ad platform 1pel -- with "pel" serving as a substitute for "pixel" -- on Wednesday announced the appointment of Steve T.A. Carter as … Read the whole story
"...makes him the ideal candidate for leading [Company] into industry dominance." Read the whole story
AppNexus has made real-time analytics even more "mobile" for its mobile publishing partners. At its own AppNexus New York Summit 2014 on Wednesday, the … Read the whole story
If the British and U.S. authorities want the social giants to do more in the fight against terror, might they not consider using the … Read the whole story
Consumer sentiment about advertising rose nearly five points Wednesday, with the Ad Sentiment Index closing at 103.2, up from 98.4 on Tuesday. Read the whole story