RTBlog
Corroborating other reports detailing programmatic's widespread use, Undertone has released survey results showing that over 80% of publishers, agencies and marketers have all executed digital ads via programmatic in the … Read the whole story
Moasis Global, a mobile ad tech firm that uses location-based targeting, on Tuesday announced the appointment of Eric Nielsen as chief marketing officer, a … Read the whole story
That's according to executives at Starcom MediaVest Group who live and breathe those trends daily. In 2015, the new social tentpole is the everyday. … Read the whole story
Managing and monitoring one's voice, popularity, and personal "brand" have become commonplace, and social networks are offering more sophisticated tools to do so.Twitter is … Read the whole story
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As we look toward 2015, can we finally expect the level of progress that all of us have clamored for? To begin, The definition … Read the whole story
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Everyone wants to be the first - to do something own-able for a brand. One way to break new ground is to use things … Read the whole story
