The programmatic ad industry's 2014 predictions were hit or miss, and it's time to once again break out the crystal ball and peer into the new year. From ad fraud … Read the whole story
Hey, did you know CES is just about a week away? Yeah, that massive conference that used to be all about consumer electronics but … Read the whole story
When Don Draper was creating campaigns, whiskey-filled drink carts were clanking around advertising agencies, and making a brand a household name was the hallmark … Read the whole story
Now I know lots of folks in the industry are bashing the CTR right now, and it may seem like a trendy issue to … Read the whole story
Media stocks have risen by healthy double-digit percentage increases in 2014 -- in line with most wide-base stock market indexes. Dow Jones U.S. Broadcasting … Read the whole story
Pay-per-click marketers can't proceed with a class-action lawsuit alleging that Facebook charged them for invalid clicks, a federal appellate court has ruled. The marketers … Read the whole story