RTBlog
by Tyler Loechner, Staff Writer
Jelli -- which launched in 2009 as a "social radio" service to let fans engage with local radio stations in real-time -- ditched social one year ago to focus solely … Read the whole story
by Tyler Loechner
PubMatic, a supply-side platform (SSP) for programmatic advertising, on Tuesday rolled out brand safety and ad quality technology called "Brand Shield for Buyers." PubMatic … Read the whole story
by Joe Mandese
AOL officially ends one chapter and enters a new one -- one, as its new positioning states, that will be "Powered by Verizon." The … Read the whole story
by Aaron Baar
"[Marketers] are talking at us rather than engaging with us, and we as consumers are beginning to tune them out," Chandar Pattabhiram, group vice … Read the whole story
COMMENTARY
by Vivek Sharma, Op-Ed Contributor
Ray Tomlinson, famous for sending the first email ever, described his initial test message (sent to himself) as insignificant and something like QWERTYUIOP. Summarizing … Read the whole story
COMMENTARY
by Joe Mandese
The Cannes Lions kicked off with an inspiring, and yet oddly demoralizing presentation predicting some "big hairy provocations" for the future, and the tools … Read the whole story