RTBlog
by Joe Mandese
Normally, I don't like to tease important news stories in blogs, but there's a significant finding in a new study of advertiser and agency perceptions of "native" advertising that is … Read the whole story
by Ben Frederick
Opera Mediaworks, a mobile ad platform for brands and subsidiary of Opera Software, announced that Moat Analytics, a product of SaaS analytics company Moat, … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Cementing her reputation as a privacy hawk, California Attorney General Kamala Harris is requiring the startup Houzz to hire a chief privacy officer in … Read the whole story
by Laurie Sullivan
U.S. programmatic digital display ad spending will reach $15.43 billion in 2015 -- up 49.5% compared with 2014 -- and the majority of all … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
Viewers and voters can't do anything about the nauseating political ads that will fill TV airwaves pretty soon. But to avoid the $1 billion … Read the whole story
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by Joe Mandese
Apparently, media are not immune to the laws of physics -- even mobile devices, which are approaching a point of saturation in terms of … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
There are some subtleties around the Internet of Things. One example is that connected objects and being connected are not the same thing. Connected … Read the whole story
by Joe Mandese
Horizon Media is expanding its fledgling "invention" practice, naming legal and investment industry veterans Devin McGrath and Jeremy Shure "directors of invention." McGrath and … Read the whole story
by Laurie Sullivan
In an agreement that could give Bing more than one-third of U.S. search query volume market share, Microsoft has signed a syndication partnership with … Read the whole story