During the last week or so, I've been talking with people from all sectors of the business for a series of predictions for 2016. It's been fun to speak with … Read the whole story
Publisher Bauer Media has created a head of programmatic role for Ryan Skeggs, who previously served as programmatic account director at MailOnline. Read the whole story
AOL released its 2015 European State of the Video Industry Report, a follow-up to the American version released last month. Read the whole story
On Friday, Twitter's MoPub launched native video mediation, which will allow publishers to filter their ad requests through whatever native ad network SDK (Software … Read the whole story
It is in publishers' best interests not only pay attention to viewability, but to embrace viewability. Engaging in best practices for viewability often leads … Read the whole story