Layoffs at PubMatic came just a week after Turn announced layoffs of 57 employees amid a company restructuring. Rocket Fuel shed nearly 129 employees in April. It's Q4 and this … Read the whole story
Gigya, a customer identity platform, launched a new repository offering cloud-based profile management. Read the whole story
Integral Ad Science (IAS) has announced a new program showcasing media sellers who are easy to work with and facilitate accurate, trustworthy third-party measurement, … Read the whole story
One third of consumers are "very or somewhat likely" to install ad-blocking software in the next three months, according to findings of a consumer … Read the whole story
There are two different types of discrepancies in the digital advertising space: those between vendors, and those between buy-side and sell-side ad servers. These … Read the whole story
To further endear itself to businesses, Facebook is trying to help them be more responsive to customer queries, manage expectations and encourage people to … Read the whole story