Thursday, January 21, 2016
RTBlog
With people using something like four to six devices through the course of one day, it's hard for marketers to track the user experience. Read the whole story
With a lack of clarity around how dollars are spent, how do service-side execs cultivate trust? Industry folks addressed this question at "Enabling the … Read the whole story
Consumer promotion and coupon transaction processor Inmar is diversifying deeper into consumer purchasing data, analytics and insights, announcing the acquisition of Chicago-based retail data … Read the whole story
- COMMENTARY
YouTube will introduce Real-Time Ads, which will allow a Super Bowl advertiser to instantly insert an ad on Google Display Network's two million sites.. Read the whole story
