RTBlog
Last Thursday, Verizon signaled that it wants to acquire the beleaguered Yahoo, the same sort of move it made with AOL. So what's in it for Verizon? Mike Driscoll of … Read the whole story
Simulmedia founder Dave Morgan and new CMO Michael Zimbalist joined the stage Thursday for the company's third pre-upfront PeopleFront event. Read the whole story
Real-Time Daily spoke with Steve Sachs, CEO of OneSpot, a cross-channel content sequencing platform, to understand how marketers are linking content creation to real-time … Read the whole story
More than half of Asia/Pacific multi-device owners switch between three or more screens, according to findings from cross-screen ad startup Appier. Read the whole story
Programmatic and ad tech company Collective is licensing FourthWall Media cable TV set-top-box viewing data, which will help it push to more attribution measures. Read the whole story
Chatbots that get down to business by interacting with your past and potential customers will be one of the major attractions at F8, the … Read the whole story
- COMMENTARY
One of the biggest challenges in the move toward programmatic or automated buying is that media planners and buyers alike are simultaneously blessed and … Read the whole story
