RTBlog
by Tobi Elkin, Staff Writer
Finally, after more than 18 months of campaigning, tons of mud-slinging, polls, primaries, surreal circus-style debates, scandals, and hyperbole, it's now election day. Voter sentiment has been
tracked and monitored … Read the whole story
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by Tobi Elkin
ComScore said it has been granted accreditation by the Media Rating Council (MRC) for Sophisticated Invalid Traffic (SIVT) detection and filtration of desktop and … Read the whole story
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by Tobi Elkin
Ad verification firm Fraudlogix has added viewability measurement to its product suite. Read the whole story
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by Tobi Elkin
Interactive Advertising Bureau (IAB) and its Data Center of Excellence announced the winners of the inaugural IAB Data Rockstar Awards. The Awards honor industry … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Faced with pushback by regulators in the United Kingdom, Facebook reportedly will stop drawing on WhatsApp data about UK-based users, including their phone numbers, … Read the whole story