Tapad, a provider of cross-device analytics and content delivery, makes the bold prediction that 2017 will be the year TV gets included in cross-device analysis, measurement will evolve for cross-device, … Read the whole story
Research shows Generation Z -- those born in 1996 or after -- appear to have a high degree of trust in online news and … Read the whole story
Charles Cantu founded Huddled Masses four years ago, "as a boutique trading desk, with a vision to bring programmatic technology to advertisers and agencies … Read the whole story
Researchers at Indiana University are working on building technology that would fact-check online content, but the program is in its early stages. The technology … Read the whole story
For the last five years, my account managers have called me Mr. Scopecreep. I've never been able to see a problem and not try … Read the whole story