Adsquare, a mobile data exchange platform, announced on Thursday the launch of its U.S. business operations, opening an office in New York. The company … Read the whole story

2017 is the year premium publishers and advertisers continue to develop sophistication with regards to serving users and making ads more effective. Read the whole story

With the growth of programmatic ad spend, and the increase in the use of private marketplaces, SpotX's Demand Facilitation team found an increase in … Read the whole story

The connection between search and display has become more apparent in the final quarter of 2016, as companies pull in prospecting and programmatic tactics. Read the whole story

Facebook and Google both unveiled changes intended to curtail fake news, as well as expose users to a broader range of information sources in … Read the whole story