RTBlog
Just in case you didn't process enough data from Super Bowl LI, ad-tech firm SourceKnowledge analyzed real-time data on the game, comparing this year's data to data from 2016 and … Read the whole story
Mobile data exchange adsquare is making region-based consumer insights from global research firm GfK available on its platform. Read the whole story
Programmatic native advertising platform TripleLift launched a server-side header bidding technology for native advertising called Apex. TripleLift said the technology is built specifically for … Read the whole story
Native advertising supply-side platform (SSP) Sharethrough launched a programmatic native advertising integration with Sizmek's StrikeAd, a mobile-first demand-side platform (DSP). The integration will offer … Read the whole story
BPA Worldwide said it will launch a private marketplace (PMP) for its B2B members in the second quarter. Read the whole story
Ad management firm Sizmek announced the appointment of Mark Grether as executive chairman, and the departure of Neil Nguyen, the company's CEO and president. … Read the whole story
Audience measurement giant comScore notified investors that its shares are at risk of being delisted from the Nasdaq stock exchange, given the publicly traded … Read the whole story
Facebook's mobile ad network emerged as the top-performing advertising network during the second part of 2016, giving marketers running campaigns on Android devices a … Read the whole story
- COMMENTARY
Ashish Thusoo, CEO and co-founder Qubole, previously ran Facebook's Data Infrastructure team. "Facebook was one of the earliest companies to capitalize on big data, … Read the whole story
