RTBlog
by Tobi Elkin, Staff Writer
The findings of a biannual survey of marketers' confidence increased by six points from a year ago. Despite the slight increase, 30% of marketers said they're more concerned that their … Read the whole story
by Tobi Elkin
AdLarge Media, an audio ad sales firm that represents radio, digital, and mobile content providers, said it has partnered on dynamic ad insertion with … Read the whole story
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by Tobi Elkin
AOL and mobile data exchange adsquare formed a partnership to bring adsquare's global data from 360 million mobile consumers to the ONE by AOL … Read the whole story
by Tobi Elkin
Amid a restructuring, ad-tech firm Rubicon Project said David Day will serve as its new chief financial officer and Khoi Nguyen was named vice … Read the whole story
by Joe Mandese
Brandzooka, the automated media planning and buying platform backed by Madison Avenue renegade Alex Bogusky, closed a second round of funding and is on … Read the whole story
by Sara Guaglione
The New York Times' newest campaign is a response to President Donald Trump's attacks on the newspaper, one of the many news outlets he … Read the whole story
COMMENTARY
by Laurie Petersen
Erin Everhart, senior manager of media strategy for The Home Depot, gave an animated and revealing window last week into the "organized chaos" of … Read the whole story