If there is a bad guy within the advertising agency, programmatic would likely win the crown of the evil overlord right now. "Programmatic has … Read the whole story

Cox Enterprises announced the launch of COMET (Cox Media Technology), a programmatic platform connecting buyers and sellers across various digital channels including desktop, mobile, … Read the whole story

As BPA Worldwide prepares to launch its B2B Media Exchange, a private marketplace (PMP) for members, it named Scott Roulet to the newly created … Read the whole story

Google set the process in motion by presenting news as a commodity, with no regard for the credibility of various sources, and Facebook has … Read the whole story

Nary a week goes by without new content being uploaded on social media regarding virtual reality. The same cannot be said about augmented reality, … Read the whole story