Google is considering launching a filter on the mobile and desktop versions of its Chrome browser to block ad types that offer poor experiences for consumers, Meanwhile, The Coalition for … Read the whole story
Seeking to improve brand safety and combat ad fraud in the digital advertising ecosystem, The Interactive Advertising Bureau (IAB) announced that all member publishers … Read the whole story
TV ads are about to undergo a huge shift in how they are bought and sold. This change isn't just about the big announcements … Read the whole story
Drawbridge, Taboola, AerServ, and Beachfront Media were among the ad-tech companies launching new products, services, and partnerships for the week of April 17. Read the whole story
As Twitter demonstrated earlier this week, social networks haven't given up on in-stream video ads, and similarly "interruptive" brand experiences. But as new research … Read the whole story
Most marketers know that the more slowly a Web site page loads in a browser, the more it can hurt the company's bottom line, … Read the whole story
This week Oracle also entered into a partnership with Charter Communications that will allow brands to target connected TV audiences. Read the whole story
Here are the top four advertising/marketing AI tech startups, as agreed on by CB Insights and Fortune magazine. Read the whole story