Ask.com's newly appointed U.S president, Doug Leeds, says he intends to reinvent the "question and answer" engine, and has embarked on a project to take the company in a new … Read the whole story
How do people engage with your product or service? Do you sell something like kayaks, which become a part of people's lives, passion and … Read the whole story
So I am sitting around with some friends last weekend watching sports on TV. We get to laughing about the E*Trade baby ads. Well, … Read the whole story
Digital marketing agency 360i has developed a measurement tool it believes can calculate the effectiveness of a brand's visibility in natural search engine rankings. … Read the whole story
The Coalition for Innovative Media Measurement (CIMM) has slightly modified its research plans, making digital set-top data its primary initial focus, and posting a … Read the whole story
Microsoft and Google have gained in U.S. search market share at Yahoo's expense, according to comScore. Stats released late Monday suggest that Yahoo continues … Read the whole story