SearchBlog
Apple's dominance on tablets and smartphones presents a threat to accurately measure and optimize the performance of paid-search marketing campaigns. Search firm Marin Software published a white paper Tuesday based … Read the whole story
Many marketers don't understand how to plan and optimize integrated campaigns across multichannels, though they want to run cross-platform efforts. To enhance that goal, … Read the whole story
- COMMENTARY
Is search dead? From a business perspective, the obvious answer is no, with as much as 40% of all online ad dollars going towards … Read the whole story
- COMMENTARY
I have to admit, I'm in a reflective and sentimental mood these days. Last month my wife and I welcomed our third child into … Read the whole story
COMMENTARYPretty much everyone seems to agree that Bing's recent attempt to promote itself on Twitter using the on-going disaster in Japan was, well, a … Read the whole story
- COMMENTARY
Yesterday at South by Southwest, Danny Sullivan held a Q&A session with the search engines, with Matt Cutts representing Google and Duane Forrester representing … Read the whole story
Knowing when to eat certain foods, such as carbohydrates, can serve as a dietary supplement to reduce weight. Such knowledge helps advertisers more accurately … Read the whole story
Negatively motivated search behavior can help brands cozy up to consumers. That's according to a study Web Liquid plans to release next week that … Read the whole story
