SearchBlog
by Laurie Sullivan, Staff Writer
Shoppers have tapped into search as their "lifeline" to research products before making a purchase in the store. Ninety-three percent of all buyers online or in stores use search before … Read the whole story
by Laurie Sullivan
Google launched AdWords Express in the U.S. during the quarter, allowing advertisers to provide basic information, while the platform automates keywords and bids. The … Read the whole story
by Laurie Sullivan
Mobile Web site search engine optimization strategies influencing ad quality is top of mind for most marketers implementing campaigns, especially since Google announced in … Read the whole story
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by Steve McClellan
A new report from GroupM Search and sibling company Kantar Media Compete shows that American consumers do online research before making almost all of … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
According to proprietary research conducted by About.com in collaboration with Latitude, users searching on the Internet exhibit three distinct human behavior search patterns. The … Read the whole story
COMMENTARY
by Ryan DeShazer
I am an admitted data nerd. I get excited about funnel visualization. I hang on Avinash Kaushik's every word. My most recent outlet for … Read the whole story