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Jam with Chrome might seem like a simple and entertaining experiment in musical teamwork, but dig a little deeper and marketers will find that this sophisticated Web-based application demonstrates the … Read the whole story
IgnitionOne released support for Facebook Exchange in its Digital Marketing Suite on Thursday. The function adds cross-channel capabilities, from search to display to social, … Read the whole story
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For the past several columns, I've been talking about disintermediation. My hypothesis is that technology is driving a general disintermediation of the marketplace (well, … Read the whole story
Premium content publishers are the best media for brand-focused advertising campaigns -- even better than social sites like Facebook. Some 63% of marketers believe … Read the whole story
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Companies plan to increase their use of custom data to target ads in 2013, according to research conducted by eXelate, which provides data on … Read the whole story
More than half (52%) of smartphone owners are looking up health information on their devices, compared to just 6% of regular cell phone users, … Read the whole story
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North American Internet traffic more than doubled this year, with multi media content comprising about two-thirds of Web traffic in primetime hours, thanks in … Read the whole story
