SearchBlog
A new Apple-Bing relationship could mean the start of something sweet for brand marketers. A deal announced Monday with Apple allows Bing to support Siri on iPhone, iPad and iPad … Read the whole story
While 76% of global Millennials -- 18- to-30-year-olds in 27 countries -- own a smartphone, it may come as a surprise that many attribute … Read the whole story
- COMMENTARY
Capping off arguably its biggest move since the launch of AdWords, Google now plans to migrate all of its advertisers to Google Enhanced Campaigns … Read the whole story
Local mobile advertising is on track to double this year, but the macro trend is playing out quite differently from one market to another. … Read the whole story
- COMMENTARY
Marc Andreessen, co-founder and partner at Andreessen Horowitz, funded a robotics startup called Anki that Apple CEO Tim Cook introduced Monday at the company's … Read the whole story
For years traditional media research has measured consumer usage of individual channels. That's no longer good enough, says Starcom MediaVest Group CEO Laura Desmond. … Read the whole story
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Will Critchlow, who previously mocked voice search technology, finally came around. Admitting that he has been wrong in a post, he finally sees voice … Read the whole story
Along with announcing a new streaming music service on Monday, Apple also debuted a dramatic overhaul of its mobile operating system that brings a … Read the whole story
- COMMENTARY
Impulse buying -- a marketer's dream -- doesn't happen often enough for many brands. As James Tipton explains, while a consumer's first exposure to … Read the whole story
- COMMENTARY
Geofencing is not only effectively triggering greater engagement with shopper app RetailMeNot. It is also bringing the brand top of mind among users -- … Read the whole story
