SearchBlog
by Laurie Sullivan, Staff Writer
Bringing the intent signal into social media sites should allow search engine marketers to feel a little more at ease when designing and building campaigns. Read the whole story
by Laurie Sullivan
Google's investment in a Taiwanese semiconductor subsidiary will give the company a 6.3% interest in Himax Technologies, with an option to make an additional … Read the whole story
COMMENTARY
by Robin Simkins
Despite being out of school for longer than I care to admit, there remains that nightmare where I have to take a final in … Read the whole story
by Laurie Sullivan
Publishers have a new tool helping to convince brands like AT&T, Garnier, General Motors, Olay, and Verizon to allocate advertising dollars on their sites, … Read the whole story
-
by Laurie Sullivan
Google, Yahoo and Microsoft, the top three companies on comScore's monthly top U.S. Web site ranking report, released Q2 2013 earnings reports the same … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
As search engine marketing continues to support content marketing, we're finding new ways for video to augment campaigns. Video should showcase a company's culture, … Read the whole story
by Steve Smith
Trying to get marketers beyond clicks and impressions, Qriously tries to start longer-running conversations with consumers by opening with a question instead a call … Read the whole story
COMMENTARY
by Lauren Kade
It seems as if Google likes to keep us on our toes. Many important policy changes were announced recently, so in case you missed … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Ben Wills tells us how content can help marketers compete for search engine relevance and the attention of consumers looking for products and services. … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
It's not always easy to convince management to implement a specific strategy -- especially mobile. Kristina Kledzik serves up tips to support optimizing mobile … Read the whole story
COMMENTARY
by Matt Straz
The ad industry's high water mark is usually seen as the "Mad Men" era, when the startups of the day were service-based agencies. It's … Read the whole story