Okay -- it's not fair for me to only suggest Yahoo wants to terminate Google and Yahoo sign-ins to improve ad and content targeting. They also want to improve privacy … Read the whole story
Consumption of mobile video in the U.S. might best be described as wide but shallow. The number of people watching video on smartphones (ages … Read the whole story
Sometimes the news coming out of Silicon Valley is so weird you have to double check to make sure it's not April 1. Facebook, … Read the whole story
Smartphone users spent 89% of the time spend on media through a mobile app in Q4 2013, but women spent nearly an hour-and-a-half more … Read the whole story
Roku follows part of the Chromecast model with its new Streaming Stick. But these are all just transitional until personal devices talk more directly … Read the whole story
Moasis is fine-tuning its mobile marketing platform to turn "local" into "hyper-local." The ad tech provider on Wednesday announced the addition of an "optimization" … Read the whole story
Forget about upfronts or "NewFronts." Doing its part to break down media barriers, The Weather Company combined its TV and digital sales presentations on … Read the whole story
They are far more likely to be coupon users, especially in tandem with their mobile devices. Seventy-nine percent use paperless coupons from retailers versus … Read the whole story