I'm not sure "stealing" is the correct word choice, but
Shankar Ganesh steps through eight ideas to improve customer service. Common sense says marketers should take time and listen to
consumers to get a better understanding of their needs. Answer questions on video. When Warby Parker discovered the difficulty in trying to answer questions in 140 characters on Twitter, the company
decided to leverage video. Make the videos fun. It gives the company a human touch.Read the whole story at KISSmetrics »