SearchBlog
by Laurie Sullivan, Staff Writer
With Google announcing plans to launch its first software development kit (SDK) this month for wearable devices, and startups pitching ideas and winning over investors, marketers need to become more … Read the whole story
by Laurie Sullivan
Credit Karma's ad-based free services model has attracted Google Capital as lead investor in the company's latest $85 million round of financing. Tiger Global … Read the whole story
by Wendy Davis
In a partial defeat for Google, a federal judge has refused to dismiss several privacy-related claims by a group of Android users who say … Read the whole story
by Gavin O'Malley
To target consumers in local markets, national brands increasingly look to social media before more conventional channels, such as email, sponsorship, or newspapers. Nearly … Read the whole story
by Erik Sass
The newest advertising medium is about to overtake the oldest, at least in Britain, where mobile advertising spending will surpass newspaper ad spending this … Read the whole story
COMMENTARY
by Aaron Goldman, Op-Ed Contributor
By now, you've surely seen the selfie posted by Ellen DeGeneres from the Academy Awards. Here are 10 lessons we can apply to marketing … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
What if you take complex data and present it in ways a typical person could understand in a Twitter tweet or a status update … Read the whole story
COMMENTARY
by Dick Bennett
I recently attended the IAB Annual Leadership Conference, where one of the main topics was media fraud, a subject of long-time interest for me … Read the whole story