Most CEOs spend many waking minutes thinking about industry challenges and how to overcome them. Sometimes I think those with the data to back assertions spend a little more time … Read the whole story
Russia's search engine Yandex has acquired Israeli startup KitLocate. The company develops geolocation technology for mobile devices, allowing retailers to communicate with consumers at … Read the whole story
Dear Marissa: All of us in the digital marketing space are rooting for you and Yahoo. We love Google and Facebook, don't get me … Read the whole story
Ensighten has acquired TagMan for an undisclosed sum. The company believes that acquiring the London-based company will allow it to take on Adobe's marketing … Read the whole story
In an interesting way, the mobilized Web has helped reiterate, not undermine, the unique value and efficiency of a phone call. Click-to-call has always … Read the whole story
Yahoo on Monday introduced a new rich media ad format that borrows from the animated gifs popularized on Tumblr. The Yahoo Motion Ads offer … Read the whole story
The big march to digital viewing and advertising is being watched by the political ad spenders, too, and they are cautiously getting in line. … Read the whole story
Trulia launched its first national campaign Monday dubbed the Moment of Trulia in an attempt to draw the attention of home buyers, sellers, renters … Read the whole story
I've accumulated perhaps dozens of identities across various social platforms over the years. I use the same handle -- maxkalehoff -- on all of … Read the whole story
Social media analytics and measurement start-up Simply Measured has taken another $20 million from investors, led by Trinity Ventures. Simply Measured helps brands measure … Read the whole story
Banks have been in one way or another involved in various aspects of mobile commerce for some time. Some of those activities have been … Read the whole story
Outdated benchmarks don't tell the full story about a product. Just as very few people would ever make horsepower-hour the basis for buying a … Read the whole story