It may not mean much to search marketers now, but the Consumer Electronics Association, the organization that monitors growth in the electronics hardware sector, estimates that industry revenue will reach … Read the whole story
Flurry, Yahoo's mobile analytics company, has released year-end review numbers for mobile applications, and some of those numbers come from wearable devices. The data … Read the whole story
Yahoo wants to buy a cable network -- now? All this would seem to be a business decision that the company should have made … Read the whole story
General Motors will roll out a new wireless service this year that makes local search marketing and content even more valuable in cars. Through … Read the whole story
Mobile commerce doesn't operate in a vacuum. After attending numerous sessions during the official Press Day of CES, held before the opening day of … Read the whole story
Google is telling the Federal Communications Commission that reclassifying broadband service as a utility could help the company build out its Gigabit fiberoptic network. … Read the whole story
This widespread adoption of mobile devices across the globe will demand critical consumer-targeting strategies in the year ahead. To achieve success (and profit), brands … Read the whole story
"There's a [growing] number of marketing executives who are basing their performance on data," Charity Stebbins, senior content manager at Conductor, tells "Marketing Daily." … Read the whole story
Healthcare marketers are adjusting their strategies to reach "recession care" consumers. Read the whole story
Is Verizon seriously considering a bid for AOL? Not according to Verizon CEO Lowell McAdam, refuting a Bloomberg story. Despite McAdam's claims to the … Read the whole story
Social media is the second most popular marketing tactic on which business execs worldwide plan to increase spending in 2015, behind email, according to … Read the whole story
The research firm recently released Forrester Wave: Innovation Agencies, Q4 2014 to examine the state of the innovation agency market and compare the core … Read the whole story
The Consumer Electronics Show is opening in Las Vegas this morning with devices that smarten up the home, the car and the body in … Read the whole story
Facebook just made its first purchase of the New Year, and it signals an interest in voice-activated services. For an undisclosed sum, the social … Read the whole story
Apple had been relatively quiet in the programmatic space until late 2014, but it finds itself tied to ad tech news to kick off … Read the whole story
Weight Watchers tracked its highest-ever Digital Engagement Rating and made its first appearance in the top 10, as it continues to ride on the … Read the whole story