SearchBlog
by Laurie Sullivan, Staff Writer
Load time, lifetime value, average revenue per user, retention rate, and session length are among the most important key performance indicators (KPIs) for a mobile Web site. Measuring the search … Read the whole story
by Laurie Sullivan
Google abused its monopoly power and harmed Internet users and competitors using anticompetitive tactics for its search engine back in 2012, according to experts … Read the whole story
by Laurie Sullivan
General Motors is launching an enterprise wide social tool to its international operations, adding to its presence in North America, South America and Europe. … Read the whole story
by Gavin O'Malley
Expanding its mobile efforts, LinkedIn is rolling out a new Job Search app for Android users. The app features left and right-hand navigation menus … Read the whole story
by Larissa Faw
The proprietary "consumer knowledge" platform combines media usage data in context with custom research and convenience panel capabilities as well as data collected via … Read the whole story
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by Wendy Davis
Some staff at the Federal Trade Commission wanted to bring an antitrust lawsuit against Google in 2012, according to documents obtained by "The Wall … Read the whole story
by Erik Sass
Conde Nast Entertainment, the multichannel video production arm of the high-end magazine publisher, has partnered with Rapt Media to create interactive digital video content … Read the whole story
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by Wayne Friedman
Four of the largest U.S. advertisers spent fewer dollars in 2014 than the year before. Procter & Gamble was down 14.4% to $2.64 billion, … Read the whole story
COMMENTARY
by Barry Lowenthal, Op-Ed Contributor
Today, the best insights come from data derived by the programmatic buying groups, which is why it makes so much sense to put programmatic … Read the whole story
COMMENTARY
by Mallory Russell
The Super Bowl is a huge event for advertising, and online video in particular. Campaigns associated with the 2015 Super Bowl have generated more … Read the whole story