SearchBlog
by Laurie Sullivan, Staff Writer
Google+'s influence on search engine optimization across its engine and network of sites and partners will continue to impact content rankings. A content discovery engine Thursday will announce an
application … Read the whole story
by Laurie Sullivan
In a deal that has the potential to bring millions of users to Yahoo search, CEO Marissa Mayer announced a three-year agreement with Oracle … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Millennials make purchases based largely on anxiety or empowerment, and understanding those emotional drivers may become the biggest key to connecting with them, according … Read the whole story
by Laurie Sullivan
As the traditional search box begins to take a backseat to audio search tools, Amazon broadened its reach in voice services Thursday with a … Read the whole story
COMMENTARY
by Jos Smyth
Google Trends has long been a useful, go-to tool for marketers and brands seeking to understand how and when consumers are searching. Last week … Read the whole story
by Joe Mandese
Unilever CMO Keith Weed took a big swing in Cannes Wednesday, making the case that "size doesn't matter" anymore in marketing -- and in … Read the whole story
by Erik Sass
Eight out of the top 10 brands tracked a positive increase in engagement yesterday. Lego remained at the top of the leaderboard, recording almost … Read the whole story