Does remarketing make sense -- and should the messages serve up on the home screen of mobile devices? Read the whole story
In a move showing how brands or retailers can pass advertising costs on to their customers, Airbnb is building advertising into the price of … Read the whole story
People are installing ad-blockers at an epidemic rate. It's a crisis not only for advertisers but also for the entire economic ecosystem underpinning the … Read the whole story
Comic book fans may like learning that Harley Quinn stands among the top-searched costumes nationwide. She's no superhero, but rather a former psychiatrist who … Read the whole story
Handing Google a victory, the 2nd Circuit Court of Appeals said on Friday that the company's book-scanning project is protected by fair use principles. Read the whole story
If location is going to have a real impact in mobile advertising, it should be integrated with other technologies to deliver on its promise … Read the whole story
Yahoo has released an updated, more mobile-friendly email application for both iOS and Android devices. The Yahoo Mail overhaul includes a new user interface … Read the whole story
The Publicis Groupe unit is acquiring a minority stake in Lucid, a software developer of artificial intelligence that it will use to launch its … Read the whole story