SearchBlog
by Laurie Sullivan, Staff Writer
For all the remarkable progress that Google, Bing -- and yes, even Yahoo -- have made in mobile search and display advertising, there's so much more that advertisers can achieve … Read the whole story
by Laurie Sullivan
Advertisers looking to connect with government and military personnel through Bing Ads will soon have direct access through millions of PCs and mobile devices. … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
What do you get when crossing photo analytics for social media and performance management? Real-time performance metrics for social media photos -- made possible … Read the whole story
by Laurie Sullivan
Merkle and Oracle have formed a partnership supporting the growth of marketing cloud services. It allows mutual advertising clients to target consumers through MerkleOne … Read the whole story
COMMENTARY
by Dave Morgan, Featured Contributor
Many folks in our industry believe that the digital marketing supply chain needs to be rebuilt. It is convoluted. It is wasteful. For all … Read the whole story
by Wendy Davis
Google CEO Sundar Pichai is backing Apple in its battle with federal authorities over iPhone security. "Forcing companies to enable hacking could compromise users' … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
"Viewability," says the report, has become a hot topic in digital marketing since 2011, when the Interactive Advertising Bureau (IAB), together with the Association … Read the whole story
COMMENTARY
by JR Little, Op-Ed Contributor
Whether we like it or not, we are all in the data game now -- playing by the rules of others, fighting an uphill … Read the whole story